Social Templates

Styles

Static

  • Standard image
  • Delete pre-populated image and upload card as an image

Dynamic

  • Same purpose as a static image but has animation to create a more visually noticeable experience
  • Delete image and upload as a GIF

sizing

1200 x 1200

  • Square format
  • Best used to showcase compelling imagery or on card copy
  • Easy viewing on mobile

1200 x 627

  • Rectangular format
  • Best used to showcase a headline or call to action "CTA" (populated underneath the image)

file types

  • Download static cards as images
  • Download dynamic cards as GIFs
  • Download audiograms as videos

Note: The text and images in all of the animations throughout this deck will appear slower and clearer when downloaded properly and posted on LinkedIn.

Media Quotes

Used for new employees, attorneys quoted on real-time events/news, etc.

MEDIA QuoteS

1200 x 627

1200 x 1200

Case Wins

  • Used to announce big cases won by the firm
  • Can feature a single headline or a headline and a subheading
    • Note: The below example only features a single headline, but the templates have space for a subheading as well if needed

CASE WINs

1200 x 627

Award Wins

Can be used either for award wins or nominations

Award WINs

1200 x 627

1200 x 1200

Speaking

Events

  • Used to showcase events GWBS attorneys speak at
  • Individual and duo headshot versions
  • Can be used to recap speaking events that already took place (will feature a CTA button to drive traffic)

SPEAKING EVENTS (PROMO)

1200 x 627

1200 x 1200

SPEAKING EVENTS (RECAP)

1200 x 627

Event

Sponsorships

  • Used to showcase events sponsored by GWBS
  • Can use a combination of GWBS and other sponsor logos
    • Note: Socials featuring more than one additional logo may need a custom layout

event sponsorships

1200 x 1200

Audiograms

For use to amplify audio content such as podcasts, to create a more dynamic manner of sharing insights/thoughts (akin to quote cards), or to introduce new employees

Audiograms

1200 x 1200

Thought

Leadership

  • Features industry-leading content by GWBS employees
  • Can be defined by article or publication tag

Thought leadership

1200 x 627

Flipbooks

  • A versatile template that can be used in any combination of layouts to tell a complex narrative
  • 1-2 layouts for each slide category
    • Title slide
    • Short text slides
    • Paragraph text slides
    • Text slides with images
    • Quote slide
    • Bullet point slide
    • Conclusion slide
  • Static template but can be elevated to dynamic if needed

FLIPBOOKs

1200 x 1200